A recent report by financial website MoneyExpert.com and financial researchers Defaqto show that most people (54%) in the U.K. would visit their existing bank or building society for financial advice.
Less than 25% of the population would consider going to see an Independent Financial Adviser (IFA), but more were likely to go online for their financial advice.
Whilst the banks and building societies are probably a good place to start looking for advice, you have to remember that the majority of these institutions can only offer their own products, whereas an IFA should give you the choice of products from the whole of the market.