Expert Finance Predictions for 2010: Kevin Mountford,


Kevin Mountford, head of banking at price comparison website, gives his personal finance predictions for 2010.

Base rate

The Bank of England base rate has been at 0.50% since March 2009, and it is not expected to change for the foreseeable future. The next move will be upwards, it’s just a question of when that will happen. I don’t expect any change in the first six months of the year and we may see a quarter, or possibly a half-point rise in the second half.

Cash ISAs

In April, everyone will benefit from the new ISA allowance, meaning they can invest as much as £10,200 a year, up to £5,100 of which can be saved in a cash ISA, the returns on which are tax-free.

Anyone who is over 50, or 50 before 6 April 2010, can already take advantage of the new higher ISA allowance, but the extension of the rules to all adults means there will be big interest in cash ISAs.

The increase in the annual allowance (it is currently £7,200 a year for those under 50) is obviously welcome news, but I think the government still needs to do more to incentivise saving.

Savings accounts

Competition in the savings market won’t be restricted only to cash ISAs, although that’s where the activity will be centred from March to May to tie in with the start of the new tax year in April.

As we saw in 2009, banks and building societies are still desperate for our cash because of the ongoing shortage of funds for loans and mortgages stemming from the credit crunch. But with interest rates so low, many people see little point in saving at the moment which means providers are having to offer rates well above the base rate as they try to attract new customers.

Expect the battle for savers’ money to resume in January. I think we’ll see some really competitive fixed bonds to be launched early in the year.

Current accounts

I think that in 2010 customers will start looking for the best current account for their particular needs rather than being seduced by the one with the best rates.

People really need to think about how they use their current account and what features are most important to them, whether it’s a low-cost overdraft or good returns on their money.

Following the bank charges ruling, I think we’ll see some real innovation among current accounts, but banks, government and regulators need to make sure we create a healthy and competitive market.


Life for borrowers will continue to be tough in 2010.

The cost of credit is going up and lenders remain cautious about who they will lend to. The leading rates are only available to those with excellent credit histories and an increasing number of banks and building societies are only offering personal loans to existing customers. I think that’s likely to remain the case for at least the first six months.

Unemployment is still high and there’s been an increase in the number of people failing to meet their loan repayments. I think this will continue to rise during the first half of 2010, until the economy is firmly back on its feet.

Credit cards

2010 looks as though it’s going to be a really interesting year for credit cards. Providers face a number of different challenges, including bad debts and proposed regulatory changes.

Because of that, I’m expecting to see an overall drop in the number of credit cards on offer. It will become even harder for anyone with a less-than-perfect credit score to get hold of one of the leading credit cards and I think there’ll be fewer 0% deals available generally.

Thanks for your time and thoughts Kevin!

Creative Commons License photo credit: vestman

4 thoughts on “Expert Finance Predictions for 2010: Kevin Mountford,

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  2. Political leadership, less or more, will believe drive the markets. The ability to define the future for the Euro, the probable re-emergence of dollar dominance, will have marked affect on markets. This is outside of the paradigm of pure economic performance. There are many well managed British companies, which are repressed by the weak leadership being experienced at both European and International level. There will be a realization that gold is pretty to look at combined with diamonds or for collectors of coins, but does not provide income.The property boom has been artificially maintained by devaluing money, but ultimately income is needed.

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