Kellogg’s has setup a pop-up shop in London’s Soho where customers can get buy their new type of crisps and pay with a Tweet on Twitter.
Nationwide Building Society is to become the first brand to use product placement in a primetime TV show.co
Google has launched a new service which it hopes will help them show even more detail on businesses in their search results and map listings.
The Go Compare adverts, featuring their opera-singing character Gio Compario, have been awarded the dubious accolade of being the most irritating adverts of 2010, according to Marketing magazine.
First Direct has launched a series of viral videos depicting their “First Direct Buddies”, a team of specially-trained employees who are on call to help out customers in need of assistance, whatever their needs.
The Financial Brand has posted 15 examples of guerilla marketing (not to be confused with gorilla marketing) by banks around the world.
Remember the pervy Aussie banker caught ogling a near-naked model on his PC screen whilst his colleague was interviewed on TV?